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Policies & Plans

Photo of a person holding a megaphone to amplify their message through marketing, next to the title, Our Marketing Plan with the Artisans Cooperative logo

Our Marketing Plan

In this post, we’ll share our basic marketing plan, particularly in light of our members’ decision to bootstrap our funding without seeking seed capital from big investors. We’ll cover the marketing basics: what it is and who it’s for, our competitive strategy, and our marketing channels. 

Why Membership Matters

When it comes to cooperative ownership, we’re asking everyone to take a bet on a collective vision and make an investment in a shared future. Even with a minimum contribution of $10USD, we recognize this is NOT a small ask. That’s why in this post we’re going to make the business case for Artisans Cooperative. 

The cover graphic for a blog post. The title on the graphic reads "Introducing our members proposals program" and the post is written by Valerie. The background image is of blue ceramic cups with fern designs on them.

Introducing Our Member Proposals Program

One of the key benefits of being a member-owner of Artisans Cooperative is the ability to submit proposals to the Coop. In this post, we’ll introduce our Member Proposals Program. 

Blog Post cover graphic. Background of three honey-themed handmade mugs made by StellaNCWorks. The graphic features the title of the post "About Print-on-Demand (POD)" and the subtitle "What Print-on-Demand Is, and What Our Handmade Policy Says About It" and gives author credit to Valerie.

About Print-on-Demand (POD)

Print-on-Demand (POD) is a hard-to-explain manufacturing outsourcing process that is growing rapidly in popularity – and controversy. In this post, we’ll try our best to explain what POD is, and how and why we’ve allowed it with careful limits in our Handmade Policy. 

Word graphic with a photo of a person working on a chart on a computer at their desk. Title says Our Data & Points Tracking Plan, Blog Post by Olga

Our Data and Points Tracking Plan

In this post, we’ll share information about our data tracking systems and how they were developed in the event that our membership, broader audience, or other cooperatives (P6 baby!) are interested in learning more about the weeds in which we’ve navigated and the considerations we had at each step.